“American Idol” Top-10 Finalist Goes all the way with KRK

Dennis Lorenzo Turns to KRK’s ROKIT G4 Studio Monitors for Home Studio Production

Artist/producer Dennis Lorenzo’s oldest memories take him back to listening to Stevie Wonder, Michael Jackson, and Prince with his mother, and standing in front of the TV watching wrestling, in which the promos and theme songs were primarily rock music. With a strong attraction to both ends of the musical spectrum—soul music and hard rock—Lorenzo picked up a guitar for the first time at the age of sixteen and never looked back, ultimately taking his career to the “American Idol” stage, climbing steadily to the Top 10. Today, he relies on KRK ROKIT G4 Studio Monitors, whether producing tracks that lean more towards soul or rock—it’s always KRK.

When he relocated from West Philadelphia to Atlanta, he built his first project studio and spent countless hours writing songs and playing guitar. The Atlanta scene came with an entirely different music culture than Lorenzo was used to, as Migos, Drake, and Swae Lee were shaping a new sound in hip-hop. Lorenzo quickly fell in love with this new “Trap” sound.

Two years in Atlanta added a new element to Lorenzo’s sound, but he felt Los Angeles was the place where he could take his music production career to the next level. His first few months in the new city proved challenging as he battled homelessness, but opportunity would soon present itself. In 2018, he auditioned for “American Idol,” where he would crack the Top-10 and change his life forever. After his time on the show, he dove right back into the LA production scene, mixing tracks for The Game, Marsha Ambrosius (Songwriter for Michael Jackson, Alicia Keys, and Jojo), and JD McCrary (Simba from Disney’s “The Lion King”). He’s also worked with a range of GRAMMY® award-winning musicians, including Gary Clark Jr., Allen Stone, and Lionel Richie, among others.

With KRK ROKIT 7 G4s on his desk, Lorenzo can rely on realistic audio playback, no matter the genre he’s mixing. “The ROKIT 7 G4s are perfect for my home studio,” says Lorenzo. “I need that boom when I’m playing back my records, but I also need clarity, and that’s what the G4s bring me—the best of both worlds. For the price range, you really get honest playback from these speakers. I recommend the KRK G4s for any home studio.”

KRK studio monitors’ superior sound quality isn’t the only standout feature when it comes to Lorenzo’s ROKIT 7 G4s. “Aside from just the auditory sense of things, the design is fresh and sleek—these things really stand out on my desk,” he adds. “Plus, the monitors have an LCD screen on the back and can be connected to KRK’s Audio Tools app, which helps in achieving the exact sound I’m looking for. With KRK, I have everything I need.”

KRK Launches “Kreator Classic” for Beat Makers

KRK’s First-ever Creativity Contest is Now Open for Entries  

KRK has launched its new Kreator Classic, a bracket-style competition for beat makers of all levels, in partnership with BeatStars, the world’s fastest- growing community for music producers. North American-based beat makers have the chance to put their production skills to the ultimate test, going head-to-head through six rounds of competition. Initial entry into the competition is now open on the BeatStars platform through October 22, 2021.

“The new Kreator Classic contest drives home our top priority at KRK and across all Gibson brands, the artist behind the gear,” says Sterling Doak, Director of Marketing at Gibson. “We are honored to provide an opportunity and platform for beat makers to show off their craft while also giving away gear that will help them take their music to the next level.”

“BeatStars works hard to make the music industry more accessible by finding the best opportunities for our community,” says Erin Foster, Senior Marketing Manager at BeatStars. “On behalf of the creators on BeatStars, we are honored to have such legendary brands as KRK and Gibson recognize this mission and challenge our community to develop their sound to further their music careers.” 

Competitors can enter the contest through a sign-up form on the BeatStars platform, which will require participants to have a BeatStars account. For those who don’t have an existing profile on the platform, it’s easy (and free) to sign up. During this round of the battle, BeatStars members will vote on the participants’ entries.

After the final entry deadline on October 22, the Top 40 artists will move on to the next round, which puts their beats directly in front of industry professionals from BeatStars and the KRK Kreator Alliance for the first round of voting and eliminations. The head-to-head portion will officially launch, with the top 32 contestants, on KRK Instagram on Tuesday, November 2. During each round of the competition, public voting periods will determine who advances to the next level.

All 40 competitors will walk away with a prize curated specifically for each level of the bracket. The further one makes it in the competition, the greater the prize bundle value will be. One Grand Prize winner will be announced on November 24 and will receive a music production package valued at $7,500. Featured prizes include KRK’s newest products, the S10.4 Subwoofer, CLASSIC 8 Studio Monitors, and KNS 8402 Studio Headphones, and a one-year BeatStars Pro membership, along with gear from some of the industry’s top brands, including Guitar Center, iZotope, Native Instruments, Shure, and Universal Audio. The Grand Prize winner will also receive access to the first-ever KRK Kreativity Bootcamp, where they will have the opportunity to produce tracks alongside industry heavyweights such as DJ Khalil, Amadeus, and more, at the KRK Studio at Gibson’s headquarters in Nashville.

To check out the creators’ mixes, cast votes for contestants and receive live updates throughout the first-ever Kreator Classic competition, be sure to follow KRK on Instagram @krk.music.

Bollywood Star Deploys KRK Studio Monitors

Guitarist Esani Dey Turns to KRK’s Renowned ROKIT Line for Home Studio Production

One of India’s youngest guitar sensations, Esani Dey, is best known for her music composition for various Bollywood films including Bala, Houseful 4, Hichki, Yeh Saali Aashiqui, PM Narendra Modi and many more, as well as her role in MTV’s Unplugged for three seasons strong. Growing up in a household where the day started and ended with music, Dey embarked on her professional music career at just seven years old. She first started using KRK studio monitors in 2011 after being gifted a pair of ROKIT 5 G3s, which she has deployed for all of her work ever since.

Spending countless hours in recording studios from a very young age, Dey is accustomed to the quality of top-performing studio gear. “The depth and balance of KRK studio monitors is amazing,” says Dey. “I’ve used many other brands in studios throughout my career, and for my needs as a guitarist, KRKs are a perfect choice. The tweeter provides the best clarity possible, and the outcome is extremely clean, with a very tight low-end. KRKs are definitely the best studio monitors available at their price point.”

Having been using her ROKIT 5s for the past decade, KRK has proven to surpass the test of time for Dey, having remained strong and true to their sound. In addition to deploying KRKs for all of her home-studio productions, Dey recently turned to her ROKIT 5s to record two new singles, “Mistake” and “Jam5” as well as the song “Murshida” for the 2017 Indian drama film Begum-Jaan.  

With studios gone dark for the majority of 2020, Dey found herself spending most of her days mixing away in her home studio. “During these pandemic times, musicians have been 99% recording from home, and for me, my KRK speakers have been my best friends. I had the time and opportunity to make a lot of great music over the past year and a half, and it wouldn’t have been the same without my ROKIT 5s.”

Although she plans to keep her ROKIT 5s close-to-home for many more years to come, Dey looks forward to upgrading to a new pair of KRKs in the future. “I’ve been seeing more and more KRK monitors pop up in studios around the world, and I totally understand why. The sound quality just can’t be beat and I’m excited to upgrade my KRKs in the near future!”

Award-Winning Engineer Upgrades to KRK

With 16 GRAMMY and Latin GRAMMY awards to his name, mixing engineer Javier Garza recently upgraded his mix room, replacing his main nearfields with a pair of KRK V8 studio monitors. Since launching his music production career in the early 1990s, Garza has worked on mixing projects for various major-label albums and prominent artists including Ricky Martin, Jennifer Lopez, Alessia Cara, Eris Ramazzotti, Il Divo, Gloria Estefan, Madonna, Shakira, Marc Anthony, Kany Garcia, Paulina Rubio, and Laura Pausini, among many others. A loyal KRK ROKIT user for the past few decades, Garza has relied on KRK studio monitors to mix many of his award-winning tracks, and his V8s have found a home next to his beloved ROKIT 5s.

“I’ve been absolutely loving my new KRK V8 speakers. The tone I get out of my KRKs is super flat, yet punchy, which is exactly the response I’m looking for when mixing. I really love how the high-end comes across through the monitors’ signature Kevlar dome tweeters. I am impressed! So impressed in fact that I am upgrading my entire 7.1.4 Dolby Atmos system to KRK V8s. A huge thank you to KRK for all the love they’ve shown me over the years! I’m a huge believer in the brand and I can’t wait to watch KRK monitors evolve even more in the future, all while staying true to their roots.”

Maxi Jazz has Faith in KRK Studio Monitors

Lead Vocalist of the Band Faithless Deploys KRK ROKIT G4s In-studio

Maxwell Fraser, professionally known as Maxi Jazz, is an English musician, rapper, singer-songwriter, and DJ best known for his role as the lead vocalist of British electronic band Faithless. Maxi Jazz’s love for music, which began as a hobby, quickly turned into a full-time career as he worked night and day making beats and writing lyrics. As his name began to accrue weight in the industry, he was able to grow his project portfolio, working with ethnic pop fusion group Jah Wobble’s Invaders of the Heart as well as British pianist Jason Rebello’s jazz group. When Maxi Jazz was looking to purchase monitors for his project studio, he immediately fell in love with KRK.

“I first came across KRK in Jamaica in 2005 while looking for some monitors for my room in my mum’s house in Kingston,” says Maxi Jazz. “They came highly recommended, so I took a chance, made the purchase, and have been using them ever since! Investing in KRK was definitely the right move for me.”

The bass response of KRK’s ROKIT G4 studio monitors is ideal for Maxi Jazz’s unique voice and aligns perfectly with Faithless’ sound. “My love of reggae and hip-hop music means that it’s critical I get an accurate bass response to keep me in check while mixing,” he adds. “Also, my voice is low and deep, so mid-range accuracy is key. This sweet spot is lacking in a lot of other nearfield monitors that seem to be present in many studios. They need KRKs!”

Whether Maxi Jazz is mixing for Faithless in his project studio in London or working on his own tracks in his Jamaica-based home studio, he knows he can rely on his ROKITs for his work. “All of the demos created in my 48-track SSL studio in Jamaica and my (much more basic) setup in London have incorporated KRKs, and I see no reason to ever change to another brand,” says Maxi Jazz. “They’re simple, easy to setup and use, and extremely high quality.”

Additionally, Maxi Jazz resides by the ocean in Jamaica and has been pleasantly surprised by the durability of his ROKIT G4s in humid climates. “We moved to a property by the sea and my KRK ROKITs have stood up incredibly well to the salty, corrosive environment—it’s really impressive. The monitors are well-engineered and durable. I couldn’t be happier with my KRK ROKIT G4s.”

KRK Enhances its Line of KNS Headphones

New KNS 6402 and KNS 8402 Headphones Take Durability and Comfort to the Next Level

KRK has strengthened its tried-and-trusted studio-quality headphone offerings with the new KNS 6402 and KNS 8402. Building on its renowned KNS 6400 and 8400 headphone models, KRK enhances the durability and comfort of its headphone offerings with these updated models. Delivering an accurate listening experience in a high-performance package, KNS 6402 and 8402 headphones are jam-packed with features that provide musicians and producers of all levels with reliable tools for educated ears. Additionally, the 8402 has a sleek new look that’s perfect for professional studio applications, while the 6402 holds true to the traditional at-home producer’s style.

Whether deploying KRK KNS headphones for studio tracking, editing, mixing, or for any general listening applications, KNS headphones are fit for the job. With a closed-back circumaural (around the ear) design, both the KNS 8402 and KNS 6402 headphones offer an extremely comfortable listening experience to support music producers through long studio sessions, without any fatigue. Also, the headband features a self-aligning yoke system to ensure the best possible fit. Constructed with impact-resistant plastic material, KNS headphones are lightweight and durable, and with field-replaceable parts, including the pads and cable, KRK KNS headphones last for the long haul.

“KNS headphones are my personal go-to; they faithfully replicate what I’m listening to and quickly replaced my much more expensive pair,” says Sterling Doak, Director of Marketing for Gibson. “New and improved, we’ve taken our favorite headphones up a notch with a strong build and feather-weight comfort. For anyone from music hobbyists to professional engineers searching for a pair of professional headphones without breaking the bank, KNS is a fantastic option. Plus, with excellent isolation performance, KNS headphones let you focus on the music, without distraction from external sounds.”

The KNS 6402 model features acoustic cellular foam pads and provides up to 26 dBA of isolation with a 122 dB maximum SPL rating and a frequency response of 10 Hz-22 kHz. The KNS 8402 headphones feature memory foam pads with premium leatherette covers, offering superior comfort during long hours of listening and recording sessions. The KNS 8402 headphones provide up to 30 dBA of isolation to block out even more external noise and feature a slightly higher SPL with a 124 dB maximum SPL rating and a frequency response of 5 Hz-23 kHz. They also feature a cable with in-line volume control, further enhancing the user experience and providing a complete spectrum of volume level options.

Perfect for a range of applications, both in and out of the studio, KNS headphones feature a wide frequency response and dynamic range, excellent stereo imaging, and consistent voicing. With clear and detailed sound, KNS headphones have extremely low distortion, and the isolating foam pads significantly reduce any bleed into microphones when recording.  

KRK’s new KNS 6402 and KNS 8402 headphones are available for purchase through krkmusic.com and all dealer partners.

Latin GRAMMY Award-Winning Producer Chooses KRK

Having been raised in a very musical household, Producer, Singer, Songwriter and Guitarist Juan Pablo Vega was destined for musical greatness. After being nominated for ‘Best New Artist’ at the 2014 Latin GRAMMYs, Vega took his music career to the next level by honing in on his production skills. This dedication led him to win his first music production Latin GRAMMY award in 2016 and his first Latin GRAMMY nomination as Producer of the Year in 2019. Throughout the years, Vega has produced and/or co-written a variety of tracks and albums for high-profile Latin artists including Fonseca, Morat, Piso 21, Mike Bahía, Marc Anthony, Danny Ocean, Manuel Medrano, Monsieur Perine, Esteman, Fer Casillas, Alejandro Sanz, Debi Nova, Lasso and many more. As a longtime fan of KRK, Vega recently upgraded from his CLASSIC 5 studio monitors to the more pro-level ROKIT 8 G4s, and he looks forward to continuing to grow alongside the brand.

“I’ve had my KRK CLASSIC 5 studio monitors for a very long time, and I still use them as reference monitors in my home studio. Even though they’re small, they have a beautiful low-end and my ears trust their sound. When I upgraded to the ROKIT 8 G4s for my new studio, I noticed the difference in the sound. The G4s have a flat and faithful tone that’s true to the music I’m producing, and they definitely stand above the competition. I also deploy the KRK Audio Tools app with my ROKIT G4s, and it’s an extremely intuitive interface that helps me get the most out of my monitors. As a producer, I need a fast and reliable solution and the KRK monitors and app give me exactly what I need. KRK is a classic brand that aligns perfectly with the motivated and creative spirit of my production workflow.”

Julien Granel Shines Bright with KRK Studio Monitors

French breakthrough Musician, Producer, and Songwriter Julien Granel taught himself the ins and outs of music production after 14 years of playing classical piano at The Conservatoire, a UK-based educational charity. His style of music is a mix of multicolor pop, disco, funk, and electronic sounds. After years of hectic touring schedules, Granel released his first EP “Bagarre Bagarre” in 2020. When Granel was looking to purchase his first pair of studio monitors to compose his first album in his project studio, he was immediately drawn to KRKs for their eye-catching yellow cones.

“My number one rule is to always match my clothes to my KRKs when I’m mixing. Although I initially chose KRK to match my colorful aesthetic, I immediately fell in love with the way they sound in my home studio. Shortly after purchasing my speakers, I found a video of Tyler the Creator mixing on his KRKs, and I knew I made the best choice. The warm, dynamic sound of my KRK ROKIT 5 G4s is exactly what I wanted to create, and that sound helps me to stay instinctive in my craft. I’m so happy to be integrated into the KRK family!”

KRK Expands Its CLASSIC Line of Studio Monitors

New Seven- and Eight-inch Variations are Welcomed to the KRK CLASSIC Family

Building on KRK‘s legacy of sonic accuracy and performance, the brand announces the expansion of its CLASSIC line of studio monitors with the addition of 7- and 8-inch models. Incorporating over 30 years of innovation from the world’s leading studio monitor manufacturer, KRK’s CLASSIC product range was designed using concepts from the brand’s previous ROKIT lines to deliver the same high-quality mixes that customers have come to expect from KRK at a lower price-point.

“We are thrilled to welcome two new solutions to KRK’s family of professional-grade studio monitor offerings,” says Sterling Doak, Director of Marketing for Gibson. “Joining KRK’s CLASSIC 5, the new CLASSIC 7 and CLASSIC 8 provide the enhanced bass response and sound that music creators around the world have trusted for years. Perfect for all genres of music, KRK CLASSIC monitors provide artists, producers, and engineers with the renowned KRK sound, without breaking the bank. Plus, with three sizes to choose from, there’s now a CLASSIC monitor for everyone.”

True to their name, KRK’s CLASSIC active two-way studio monitors are packed with a multitude of time-tested features, including innovative bi-amped Class A/B amplifiers with a built-in automatic limiter and a low-resonance enclosure for minimized distortion and colorization. With the optional ability to engage the +2 dB KRK Bass Boost, the CLASSIC line of studio monitors can hold true to the acclaimed KRK sound that music creators desire.

Like the CLASSIC 5, the new CLASSIC 7 and CLASSIC 8 utilize a one-inch textile, soft-dome tweeter paired with either a seven-, or eight-inch glass aramid woofer, depending on the size monitor selected, delivering a clear midrange and tighter bass. KRK CLASSIC monitors feature a front-slotted bass port, which reduces boundary coupling and allows for flexible positioning within a room. It also is designed with a preinstalled hi-density foam pad to decouple the speaker enclosure from the surface, helping with clarity and accurate frequency response.

With high- and low-frequency controls, users can adjust the monitors’ sound to their environment and preference, adding versatility and improved accuracy for mixes that translate in any production environment. Additionally, multiple input connections (XLR, ¼-inch, RCA) allow for universal connectivity, making it seamless to integrate CLASSIC monitors into any studio setup.