Latin GRAMMY®-nominated Colombian Artist Annasofia Called on KRK Kreate for Debut EP

As an artist, producer, and composer, Colombian native Annasofia has been inspired by music since an early age, taking up drums at seven and writing songs by nine. After studying production at college in Bogotá, she moved to Miami’s vibrant music community to take advantage of a mentorship opportunity with Julio Reyes at Art House Academy. With a musical style that’s described as a combination of rhythmic pop, beat-driven rap, and off-kilter power ballads, Annasofia released her debut EP, “Primer Intento,” on October 2, earning herself a “Best New Artist” nomination at the 2025 Latin GRAMMY® Awards.

From her early days in Colombia to her latest album, one constant has always shaped her sound: KRK Studio Monitors. “The first monitors that I used were KRKs,” she says. “Those ROKIT 5s are still in my studio in Colombia. They helped me make all my first productions, so I have a deep love for KRK.”

When the time came to build a creative setup at her new apartment in Miami, Annasofia selected the KRK Kreate 5 Studio Monitors, which she says felt like reconnecting with an old friend. Only, this version has some new tricks, with the Bluetooth feature surprising her the most. “Sometimes, you just want to check a mix quickly without connecting the whole interface,” she explains. “The Bluetooth connectivity on the Kreates makes that super easy.”

As a home producer, Annasofia’s setup is in her living room, which she shares with a roommate. “My living room is tiny, so having monitors that don’t take over the whole space is a huge benefit,” she adds. “The Kreate 5s fit right in. They are small and stylish, and just blend right into my space without turning my home into a studio, but they also deliver the clarity, punch, and emotional accuracy that I need.” 

Since she is a drummer, Annasofia also checks every mix by how the bass hits in her chest, often comparing her tracks to her favorite Kendrick Lamar tracks for a gut-level reference. Even with no acoustic treatment in her space, the Kreate 5s provide the imaging and balance Annasofia needs to make final tweaks before taking her mix to the studio. “No one listens to my music in a perfectly treated room,” she jokes. “So, working here actually helps me get closer to how people will really hear it.”

Three of the songs on her newest EP were finished using the Kreate 5s, including one produced entirely in her living room. For playback checks, late-night revisions, and the emotional fine-tuning that shapes her storytelling, the Kreates have become part of her daily rhythm.

Even off-stage and out of the studio, KRK is making its mark on Annasofia’s creative process. Before releasing her EP, she took her music to the streets of New York to have strangers listen to her songs and provide their feedback, using her KRK KNS-6402 Headphones to showcase her talents. “It was super cool — I was talking about my music with random people, and many of them asked me about the headphones,” she explains. “They really liked how comfortable they were, and how great they sounded. I loved that experience.”

Beyond monitoring, the Kreates also help provide playback for gatherings and the occasional guilt-tinged moment of using them as home speakers. “They tempt me, but I keep the volume low, so I don’t blast them and bother neighbors,” Annasofia adds.

KRK and its parent brand, Gibson, have played a meaningful role in supporting Annasofia’s artistic journey. In addition to the KRK gear, she uses an Epiphone guitar on her records. “Everyone at the company is always so supportive,” she says. “It’s powerful to see brands like KRK backing women producers. They have supported my dreams, and I’m grateful.”

Platinum Producer Johhny G taps KRK GoAux

 Brand’s mobile monitors provide next-level portability and sound in music production

MIAMI, JULY 8, 2025 ― Billboard-charting, platinum-selling Artist, Producer, and Creative Visionary Johhny G is making waves in the music industry. He started one of TikTok’s biggest dance trends of 2020 and the viral Chinese New Year Remix #vibechallenge. Known for his genre-defying style and catchy hits, Johnny G is turning heads with his new KRK GoAux 4 Portable Studio Monitor setup, which is as dynamic as his sound.

Best known for working with iconic talent like YG Marley on songs like “Praise Jah in the Moonlight,” Johhny G’s production toolkit just got a powerful upgrade. A long-time user of KRK’s ROKIT 10-3 Powered Studio Monitors, Johnny G has now also embraced the ultra-portable GoAux, and he’s not looking back. “I like the GoAux because they are compact and convenient,” he says. “The carrying case makes it super easy to travel and transport where I need to go, and the sound is great as well.”

From impromptu beat-making sessions to vibing out with mixes, Johhny G appreciates the flexibility and uncompromised audio quality that KRK brings to his creative workflow. “I use the GoAux mainly for home mixing sessions,” he explains. “I will set the monitors up and make beats from anywhere — the kitchen, balcony, you name it.”

Beyond just production, the GoAux monitors have become a crucial tool for Johhny G for playback and referencing. “My KRKs have good, clear sound and have helped me in my creative process,” he adds. “At the end of the day, I want everything to sound good, whether that’s through headphones or in the car, and these monitors help make sure of that.”

Of course, it’s not just about sound — it’s also about the vibe. “I enjoy the aesthetics of KRK in general,” Johhny G adds. “The look of the monitors is cool, and the bright yellow cones really stands out.”

With humble beginnings in South Florida, Johhny G’s journey as an artist and producer began in high school, when he first dove into the depths of music-making. Since then, he has grown into a multifaceted creator who doesn’t believe in genres or labels, just great sound and boundless creativity. “KRK was the first pair of speakers I ever owned,” Johhny G reflects. “I grew up using them, and they really helped me find my sound.”

Whether it’s through his viral hits or high-energy TikTok dance challenges, Johhny G continues to push musical boundaries. His upcoming single, “Human,” is set to drop on July 11, and you can bet it’s been fine-tuned on a pair of KRKs.

Johhny G has had a passion for music since he was a child, learning various instruments, singing in the school choir, and making beats in his college dorm room, which is where he discovered his love for mixing. Music has also been a way for him to bond with his dad, who he says, “worked a lot of Saturday nights and would be off playing music for hours. Music has always kept us connected.”

As someone with a passion for both creating and producing music, Johhny G is a unique artist with a strong ear for quality sound and diverse musical interests. Instead of trying to box himself into a certain category, Johhny G leaves it up to his music and creates based on feeling, regardless of what label it suits. With his KRKs by his side, Johhny G continues to create with endless possibilities for what comes next.

Check out more of what Johhny G is up to on his social channels @JohhnyG__.

KRK ROKIT and GoAux monitors revolutionize sound and creativity for TUMBAO

World Sounds Event & DJ Collective Founder Albert Piedrahita sets the stage for sonic innovation

MIAMI, MAY 19, 2025 ― During his rise as a DJ and Event Producer, Albert Piedrahita recognized a gap in the local nightlife that was waiting to be explored. He was inspired by his relocation to Los Angeles, which had a lively, thriving music scene and encouraged him to start TUMBAO. A homegrown, Miami-based DJ collective that brings people together through culture, dance, and sound from around the world, TUMBAO invites seasoned dancers and curious newcomers alike to join the rhythm and feel the joy of community. Driven by a vision to ignite a revolution in sound and culture, TUMBAO breaks away from the ordinary to redefine expectations and leave audiences hungry for more.

“I wanted to integrate music from around the world into one party; TUMBAO is a culmination of all those different sounds,” explains Piedrahita, who recently celebrated the Third Anniversary of this innovative DJ collective. “We’ve seen such a big success with our events because we honor all the diverse music and individuals under one roof, which makes for a unique dynamic. We’ve also taken the experience to different cities around the U.S. and the world. This year’s Miami anniversary event was especially important; it was the first time we had a major sponsor and our largest party to date.”

With such a lively event and uplifting experience as TUMBAO, Piedrahita needs reliable equipment to create powerful sound both in his studio and on the road. As a longtime KRK user, he recentlyacquired the brand’s new ROKIT Generation 5 Powered Studio Monitors and GoAux Portable Studio Monitors, which he uses along with hisexisting ROKIT 8 G3 Powered Studio Monitors. He has two setups at home that utilize his KRK gear: one for DJ practice and the other for making remixes and casual listening.

With the KRK speakers providing powerful sound, the atmosphere at the TUMBAO events is electric, inviting everyone present to dance and immerse themselves in the vibrant rhythms that echo throughout the venues. “KRK plays a big role in every stage of music setup; we use the speakers to create our edits in the studio, and the monitors are also present at the DJ booth,” shares Piedrahita.

Having developed familiarity with the features and capabilities of the KRK ROKITs, Piedrahita believes the monitors enhance all music production projects. “The ROKITs are trustworthy, and I love the sound response; they are affordable as well. You really can’t beat them; they go everywhere with me,” he shares. “When I was first learning to DJ, I visited a friend who had a pair of ROKITs, and I thought they sounded great. As I met more people in the industry, I noticed a lot of peers had similar setups. KRK monitors are great for collaborating and are terrific for consistency, which I appreciate.”

To complement his setup, Piedrahita recently incorporated the KRK GoAux for fast and efficient references. “I love the GoAux because I can easily swap between using them with Bluetooth or through the interface. I use them for my smaller, indoor DJ sets; they power a room easily,” he says. “They are also easy to transport, so I can take them with me if I want to work on the road. They are amazing portable speakers, and I love the power behind them.”

Having collaborated extensively with KRK over the years, Piedrahita has forged a strong relationship with the team. These connections have deepened through shared experiences and a commitment to common goals. “The KRK Miami team is like family to me, and I don’t say that lightly,” he adds. “When I first told Cesar [Acevedo, Director of Artist Relations — U.S. Hispanic and Latin America, Gibson] about TUMBAO, he took the time to come out and see what the collective is all about and was inspired by what I was doing. After that, I became part of the team, representing KRK as a Latino and a DJ.”

TUMBAO draws inspiration from the Afro-Latin roots of late Cuban legend Celia Cruz, who popularized the word tumbao, which refers to one’s inner rhythm or groove. With TUMBAO’s sound influenced by reggaeton, dembow, dancehall, salsa, afro beats, and more, Piedrahita is excited to see the event continue to unite people of diverse cultures and backgrounds. In addition to its annual mecca to its home base in Miami, TUMBAO also makes regular rotations to New York, Los Angeles, Las Vegas, Chicago, San Juan, Mexico City, and Medellĺn.

More details about Tumbao’s schedule can be found on the group’s Instagram page: instagram.com/tamotumbao/.

Dylan Newman amplifies artist development with KRK’s GoAux Portable and ROKIT 8 Generation Five Studio Monitors  

LOS ANGELES, FEBRUARY 11, 2025 Dylan Newman, Manager of Music and Talent at Nickelodeon and Artist Manager at NewManagement, is elevating his artist development strategy and audio production quality with KRK GoAux Portable Monitors and ROKIT 8 Generation Five Studio Monitors. With a rich history in artist discovery, development, and management, Dylan’s hands-on approach to audio finds perfect synergy with the KRK solutions, which are essential tools in his creative process.

Newman’s music journey began early, from self-taught drums and guitar to discovering his passion for music behind the scenes. Starting out as part of Purdue University’s Student Concert Committee, he quickly learned the ins and outs of concert promotion by working with high-profile acts like Luke Bryan and Macklemore. Newman’s exposure to A&R began with an internship at Sony Music, leading to roles at Columbia Records and Epic Records, where he was fortunate enough to contribute to projects for top artists like Travis Scott, Camila Cabello, and Future. “Artist development is in my blood,” says Newman, a value he extends to emerging talents like LOCS and PIAO at NewManagement and acts like Pressley Hosbach and Young Dylan at Nickelodeon’s music department.

Newman was first introduced to KRK by friends at Gibson, who gave him a first-hand look at KRK’s trusted performance in professional studios and artist setups. “When I first saw the GoAuxes, I recognized how the portability and minimal setup requirements made it easy to ensure audio quality from home to office or anywhere on the road,” he says. “They deliver the same natural and balanced frequency response that has become synonymous with the KRK name in a mobile-friendly package. Meanwhile, the ROKIT 8 Generation Five provides the precision and customization I need for mixing and refining audio to professional standards.”

Newman attributes much of his success to the sonic integrity that his KRK speakers provide. “I love my KRKs,” he continues. “They give my artists and me the clarity we need throughout the recording, mixing, and mastering stages. The GoAux speakers are portable yet powerful, fitting seamlessly into my busy schedule. The ROKIT 8 Generation Fives are my go-to for my home studio, allowing me to dig in and ensure top-quality production for my artists. In addition, the black and gold design is a staple in the industry; it’s become synonymous with quality.”

The KRK ROKIT Generation Five monitors are the most advanced in their class. Whether working on a chart-topping hit, a film score, or a personal project, the ROKITs provide the tools needed to capture every nuance of a user’s sound with astonishing clarity. The monitors’ onboard DSP technology provides three distinct Voicing Modes: Mix Mode, Create Mode, and Focus Mode, eliminating the need for separate sets of monitors for different tasks.

Newman’s dedication to sound is evident in his work at Nickelodeon’s music department, where he develops music for the brand’s record label, manages talent releases, and supports major events like the Kids’ Choice Awards. According to Newman, “Whether I’m listening to demos for Nickelodeon or refining LOCS’s latest tracks, KRK ensures that every sound detail is accurately represented. My partnership with KRK and Gibson has been essential in bringing quality audio to all my projects.”

For more updates on Dylan Newman’s latest work and upcoming projects, follow him on social media at @dylannewman_. His commitment to the music industry is not only in advancing his artists but also in inspiring the next generation of talent and future executives through mentorship and collaboration.

ALT BLK ERA rocks out with KRK CLASSIC 5 Powered Studio Monitors

NOTTINGHAM, ENGLAND, DECEMBER 10, 2024 ― Sibling alt-duo Nyrobi and Chaya Beckett-Messam, also known as ALT BLK ERA, recently wrapped their debut album “Rave Immortal,” which they recorded using their new KRK CLASSIC 5 Powered Studio Monitors. The album features a captivating collection of songs with a fusion of genres, combining the raw energy ofrock, the rhythmic pulse of electronica, and the haunting allure of dark pop. Each track reflects the sisters’ artistic evolution and deep-rooted connection, inviting listeners to experience an immersive soundscape.

From an early age, Nyrobi and Chaya sensed they shared a unique bond through music. Whether harmonizing with their favorite songs on the radio or creating their own melodies, the sisters soon discovered the power of their voices. Thus, ALT BLK ERA was formed, making a powerful entrance into the music scene with the release of the duo’s debut single, “Slowly Die: SOLAR,” in 2022. According to the pair, “the rest is history.”

Nyrobi and Chaya were introduced to KRK when they noticed that many well-respected musicians around them were using the monitors. Intrigued by the positive vibe surrounding KRK, the sisters decided to test out the brand. “We were in search of a pair of high-quality speakers that would last a long time. KRK came highly recommended,” says Chaya. “After hearing the CLASSICs for the first time, we were pleasantly surprised and knew we needed to get ourselves a pair; it was a game-changer.”

The ALT BLK ERA duo also discovered that the monitors significantly enhanced their production process, which helped them craft their debut album with newfound clarity and precision. “We were starting to produce ourselves, and the CLASSICs allowed us to be more technical and take the necessary next step in our musical journey,” says Nyrobi. “Whether we are producing or mixing, the KRKs bring out elements of our music that can be easily missed with conventional headphones or car speakers. From our wild DnB/metal style to our softer ALT pop/rock songs, the KRK CLASSICs help elevate our fans’ music listening experience to the next level.”

One of ALT BLK ERA’s favorite features of the CLASSICs is the system volume control, which provides seamless adjustments to sound levels. This allows them to dial in the perfect volume and enhance their overall listening experience. “I love the volume feature,” says Chaya. “The fact you can turn up the bass is awesome, and you can mix on the speakers as well. The monitors really helped us get our album to sound right.”

The sisters add that the KRK CLASSICs were instrumental in bringing the debut ALT BLK ERA album to life. “The CLASSICs will definitely be featured in our second album,” says Nyrobi. “I will not make any decisions without listening to our songs on those monitors first. If we hadn’t used them for ‘Rave Immortal,’ the album would have sounded completely different; the KRKs gave us a unique perspective that I think we really needed. The CLASSICs are next-level and offer a truly immersive experience. The next project that we do is going to be KRK certified for sure.”

Chaya, one-half of the power duo, plays guitar in addition to singing. She uses an Epiphone Les Paul, which she plans to bring when they go on tour.“I was first introduced to this guitar when we attended Gibson Garage London’s opening day,” she shares. “I had the opportunity to try various models and was drawn to the Les Paul. I played it for the first time during the 200trees Music Festival and have loved it ever since.”

ALT BLK ERA is set to make waves with the highly anticipated release, “Rave Immortal,” which is available for pre-order now and will drop on January 24, 2025. Fans won’t want to miss the duo’s album launch party in Nottingham on January 26, where they will bring the energy and excitement of their new music to life. Additionally, they will hit the stage in London on January 30 for another performance. ALT BLK ERA also recently announced a tour to promote the album, with dates in Manchester, Leeds, Birmingham, Southampton, and London.  

Jamaican Record Producer Major Seven shapes the landscape of music production with KRK GoAux

ATLANTA, NOVEMBER 12, 2024 Omar Walker, better known as Major Seven, is a distinguished multi-platinum record producer, songwriter, musician, and visionary whose music profoundly reflects his Jamaican culture. His extraordinary journey in the music industry began under the mentorship of R&B legend Keith Sweat, culminating in a pivotal moment when he produced “The Devil Is a Lie,” featuring Jay-Z, the lead single from Rick Ross’s sixth studio album, “Mastermind.”

Throughout his illustrious career, Major Seven has also collaborated with an impressive range of artists, including Future, Rihanna, DJ Khaled, and DJ Snake, earning numerous Gold® and Platinum® certifications from the RIAA. His unique approach to music production, blended with his talent and commitment to collaboration, led to the creation of “The Major7eague,” a global collective of dedicated and gifted creatives.

Major Seven is involved in several exciting projects across the Caribbean, particularly in Jamaica and other islands. For these, he relies on his KRK GoAux Mobile Monitoring System and KNS 8402 Studio Headphones. He has alsorecently acquired ROKIT Generation Five Studio Monitors, the newest addition to the brand’s product line. “KRK speakers are very integrated into Jamaican studios since the color scheme is similar to the Jamaican flag, which is black, yellow, and green,” he says. “They are great quality, versatile speakers. My KRKs are always able to provide a creative solution to any problems I may have.”

In partnership with Vas Productions, Major Seven is also working on a fusion project of hip-hop and reggae that represents his newfound purpose. “Since I can set them up anywhere, the KRK GoAux have been crucial to this project; they are great because I can quickly catch a vibe, prepare ideas, and get things ready for the artist,” he explains. “I’ve traveled to several places around the world for this project, and I always have the speakers with me, whether I am in Prague, London, Jamaica, or somewhere else. The speakers came in handy to get that studio feel, especially when collaborating with an artist on the road. I always want to have that playback available and get the people who are in the room engaged. With the KRK GoAux, I can do that everywhere, which makes them a valuable asset.”

For Major Seven, the quality and portability of the KRK GoAux are especially important on this project. “The way you can just pack the speakers into the case is key because they don’t take up too much space. I’m one of those people who is always overpacking. I don’t know how long I’m going to end up being away, or if I’ll end up staying longer than expected. So, to be able to fit the GoAux in my suitcase and not make my luggage overweight is amazing.”

As someone who appreciates a good aesthetic, Major Seven was also drawn to KRK’s iconic yellow cones. “The design itself is cool,” he adds. “I’m all about colors, lighting, and vibe, so the overall look of the speakers is inspiring.” Thanks to his KRKs, Major Seven can continue to produce studio-quality work even when on the go. “The GoAux are perfect for working on the road and being able to emulate some of that feeling of being in the studio,” he adds. “They sound great, and they’re even louder than expected. I also appreciate the fact that you can angle the speakers for different listening positions.”

According to Major Seven, the album, titled “Life of a Ghetto Yute III,” “seamlessly blends the consciousness of reggae with hip-hop’s raw essence, vividly portraying life in the ghetto. The album captures the spirit of Rasta culture and reggae, with tracks like ‘Pray’ and ‘Life of a Ghetto Yute’ offering rays of hope, while ‘City of Sin’ and ‘96 Degrees’ explore the grittier aspects of ghetto life. Featuring contributions from reggae legends like Sizzla and Beenie Man to hip-hop’s Rapsody, this album is a rich tapestry of voices and narratives, inviting listeners on a profound journey through the heart of the ghetto.” “Believe,” featuring dancehall artist Prince Swanny, is the first single to be released off the album and is available to listeners now on all major streaming platforms.

The KRK KNS Headphones have also been a game changer for Major Seven throughout his production process and during sessions with other artists. “I’m really impressed with the headphones. They’re incredibly comfortable, allowing me to work for long hours without any strain on my ears while delivering precise audio detail,’ he says. “The isolation is excellent, which is essential for the recording process. Artists I’ve worked with also enjoy using them and appreciate the clarity the headphones provide.”

In addition to being well-known in the music production world, Major Seven takes pride in his entrepreneurial efforts. He serves as an Owner and Director of Partnerships for WAVS, an innovative music-tech platform that transforms the way sample creators monetize their work. WAVS curates an exclusive collection of high-quality, royalty-based samples from the top five percent of creators. By offering this resource to beatmakers, songwriters, and producers, the company is setting a new industry standard for both creative empowerment and workflow efficiency. “To be able to get those kinds of wins with the people who you really believe in is very impactful and meaningful,” he shares. “To be able to also mentor them and share what I know and what I’ve learned in the game to help them reach certain goals faster has been an incredible and fulfilling experience.”

Major Seven continues to be committed to blending cultures and genres that reflect his versatile creativity and unwavering vow to excellence. His career strategy is rooted in meticulous craftsmanship, sustainable growth, and the value of networking. With his passion project, “Life of a Ghetto Yute III,” expected to be released next year, he continues to shape the landscape of music production with his KRKs by his side.